Twitter for niche marketing and business

Happy Monday Tweople! I hope everyone had a great weekend! How about Brian McKnight and the guys on The Apprentice last night? I knew they had it in them. And the cat fight at the end... can you say MEEEOW? Good stuff!

Anyway... it seems that many of the people coming to Twitter are doing so for business and marketing. Why not? If the key element we need to be successful in business is people, then you might as well go right to the source.

However, if you fail to implement the proper marketing techniques, you will do more damage than good, and you don't want that.

Here are a few things to keep in mind when using Twitter for business...

1.) Make a friend, make a sale! I'm a busy bird. I see what's going on with Facebook, Ning, MySpace, Twitter... and most of what I see is a large number of people jockying for the same position. Most want to make money and they want it now so they jump into the mix and do what everyone else is doing.

What you will find more effective is to be the one who is doing the opposite. If you want attention, traffic and conversion through your blogs and web sites, be the one who is going against the flow!

I'm a big believer in the Law Of Attraction & The Law of Reciprocity (and not just because I'm ripped and sexy!) When you give, it comes back to you and there is nothing better for working the laws that govern us, when it comes to marketing, like the world of Web 2.0. Give value and watch what happens!

2.) Stay within your niche. I know there are two schools of thought when it comes to traffic and followers. One school teaches qaulity, the other quantity. From experience, the wrong quanity brings little results so what you want is a large quantity of quality prospects. This means following and friending those who are interested in what you have to offer.

Twitter makes this easy. If you haven't already tried it, use the Twitter Search Tool to seek out those who would have an interest in your niche market, and follow them. Start giving some value to those who chose to follow you and watch what happens.

3.) Incorporate your blog into Twitter. When sharing value on Twitter one of the best places to send people to get information is your blog. As long as you are keeping your blog updated with great content (not sales letters and pitches) that your followers and readers can actually use and implement, then they are going to come back for more. When they come back for more, that's when they start clicking links and banners, which leads to sales.

You don't want to go crazy with ads, banners or links on your blog. Personally, I think to many banners and offerings show inexperience, instability and can even appear greedy. Of which, none of those traits are going to win you any credibility. If your blog is loaded with great content and insight, the traffic will flow through it like a well oiled machine.

You can use Tweet My Blog to add a plugin to your Wordpress blog that will automatically update all of your Twitter followers each time you add a new post.

You might also check out Tweet Manager by Bill McIntosh. Tweet Manager is still in beta, but he does open memberhsip up from time to time, so submit your invitation request today. Each time I have tried something different, I go back to Tweet Manager.

Bill also has a great show on Ustream every Tuesday night at 7 p.m. EST for those who want to learn SEO, Twitter and the other aspects of marketing that he teaches.

Well Tweeps, those are my thoughts for today. Time to head back to the nest, check on the Mrs. and find some more friends on Twitter!

Until next time...

tBird